Savage quoted on “Designer Paychecks” in the current HOW Magazine

HOW Magazine interviewed Robin Tooms, Principal and Brand/Interactive Strategist, for the "Designer Paychecks" article in the Nov/Dec 2010 issue. The article is based on a survey of more than 1,500 designers conducted during the first six months of 2010 and includes commentary from Savage, Volume (in San Francisco) and The Creative Group.

One national trend highlighted in the article is the continual increase in demand for interactive talent. As the quote above reinforces, designers who want to be competitive can't ignore what's happening in online, video and mobile media. Simply put, designers who understand both traditional and new media are more in demand.

After reviewing the article, Robin added, "Houston has a wonderful and vibrant design community, and I'm glad that the community as a whole has fared better over the past two years than some of our surrounding markets. Though my involvement with AIGA, many designers here are also my friends, and I enjoy sharing in their success."