Get Savage news, trends and information.

Sign Up Now
  1. Home
  2. /
  3. Employer Branding

Savage Thoughts

Filter by Category

Filter by Author

Even B2B Brands Should Consider Social as Part of the Marketing Mix

Let’s face it, communication channels have multiplied, so numerous touchpoints with your brand are the rule, not the exception. One notable increase has been the proliferation of informal communications, namely social media, which is now an inevitable part of modern day brand communications. More and more potential employees and individuals with buying power are looking to online communities to get a flavor for a company and its brand attributes.