Harnessing the Power of Chat GPT in Digital Marketing
By understanding the capabilities and potential concerns surrounding Chat GPT and other AI technologies, we at Savage Brands are committed to helping our clients harness the power of AI in digital marketing responsibly and effectively.
Making the Switch to GA4: A Marketing Team’s Experience Moving to A New Google Product
Our team shares its firsthand GA4 transition thoughts as we adjust to a new Google Analytics platform and anticipate the sunsetting of Universal Analytics.
Author Sarah Snyder-CastañedaCategories Strategy, Web + Online MarketingLeave a comment on Data Collection, Automation Top-of-Mind for Digital Teams Data Collection, Automation Top-of-Mind for Digital Teams
The digital marketing landscape is quickly evolving and top marketers around the world are asking the same questions.
Author Azan DhananiCategories Strategy, Web + Online MarketingLeave a comment on Local Search And Why It Matters Local Search And Why It Matters
Every business benefits from improved local search rankings.
Author Care GerlandCategories Strategy, Web + Online MarketingLeave a comment on Apple Mail Privacy Protection is here. How does this impact your email marketing? Apple Mail Privacy Protection is here. How does this impact your email marketing?
This article is co-written by Care Gerland & Andrew Peng
Author Sarah HaasisCategories Branding, StrategyLeave a comment on How To Choose The Right Branding Agency How To Choose The Right Branding Agency
Branding requires a significant investment of time, budget and resources.
Author Sarah HaasisCategories Branding, Design, StrategyLeave a comment on Is It Time to Rebrand? Six Questions to Ask Your Team. Is It Time to Rebrand? Six Questions to Ask Your Team.
A strong brand experience is imperative in today’s competitive, crowded business climate.
Author Doug HebertCategories Branding, Design, StrategyLeave a comment on Logo Design: Is “Good” “Good ‘nuff”? Logo Design: Is “Good” “Good ‘nuff”?
The commoditization of branding and marketing has been going on for years.
Author Heather ManesCategories Innovation, Strategy, TechnologyLeave a comment on A New Internet is Coming. Get Ready for the Metaverse. A New Internet is Coming. Get Ready for the Metaverse.
The metaverse jetted into the collective convo late last fall when Facebook announced a name change to Meta.
Author Savage BrandsCategories Strategy, SustainabilityLeave a comment on Position Your Company, Products and Services to Meet the ESG Demands of Your Customers Position Your Company, Products and Services to Meet the ESG Demands of Your Customers
Companies are spending a lot of time, money and effort to develop ESG strategies and targets.