Creating a sustainability report (SR) takes significant efforts from multiple content authors and subject matter experts across your organization. After it is done, you will be flush with content that can be used in a variety of ways to further your business.
While most companies want tribal brand loyalty, many are unclear about how to create raving fans that believe in and support a company’s Purpose. Creating advocacy is a journey—belief and trust can’t be built overnight.
In their most recent edition on newsstands, Wealth Management magazine released an intriguing story on the gradual decline of physically printed annual reports published by publicly traded companies.