Author Sarah HaasisCategories Culture/Employee Engagement, Employer Branding, Organizational Change/AlignmentLeave a comment on How to Build a Strong Foundation for Your Organizational Culture & Employer Brand How to Build a Strong Foundation for Your Organizational Culture & Employer Brand
A strong organizational culture and employer brand directly influences your ability to attract, engage and retain top talent.
Author Abby Lasaine VazquezCategories Branding, Design, StrategyLeave a comment on Farewell to Duo the Owl: The End of a Brand Mascot Farewell to Duo the Owl: The End of a Brand Mascot
The branding world has lost an icon.
What Most Cultures Are Missing
Many companies strive to create compelling cultures and employer brands but frequently overlook essential elements that can diminish the impact of their efforts
2025 Update to How Much Should You Budget for Marketing
While industry benchmarks suggest allocating 7-8% of revenue to marketing for B2B companies, the optimal budget is not a one-size-fits-all solution.
6 Make or Break Moments to Invest in Your Culture
In today’s rapidly evolving business landscape, the importance of a strong organizational culture and compelling employer brand cannot be overstated.
New Chief Advancement Officer
Savage Brands is excited to announce the appointment of Steven Leeper as its new Chief Advancement Officer.
Rankings At-Risk: How to Use AI SEO to Protect Search Visibility
The landscape of SEO has undergone such a significant transformation that having an AI SEO strategy is now table stakes. Here’s how to get started.
Navigating the Evolution of Sustainability Reporting: Trends and Insights
In a time where external pressures and debate exists for and against ESG’s role in corporate strategy, the approach to sustainability reporting continues to undergo significant transformation.
Google SGE Is Here – Is It In Your Strategy?
If you haven’t yet developed a strategy for Google search’s integration with generative AI – aka Search Generative Experience (SGE) – there’s still time.
Investing in Social Media for Business
A look at how to get started with investing in social media for business by setting goals, grabbing baseline metrics and considering all the caveats.