The Best Part
I recently had someone ask me, “What’s your favorite part of a project/engagement?” “Oh, that’s definitely got to be the…well…hmm,”
On Tone and Timing: Messaging in This Time of Uncertainty
Marketing messaging during a crisis requires tact. Use the pandemic as an opportunity to build trust. Learn how to reframe messaging to elevate your brand.
Purposeful Leadership in Times of Crisis
In a time of crisis effective leaders are bolstered by purpose. Learn how purpose guides them in decision making, strategy and communications.
Leaders Must Mobilize the Company’s Hidden Influencers to Fight the Strains of the Corona Virus
As the Corona virus endures, its impact on corporate work life becomes increasingly profound. In this new “virtual” reality, leaders must now switch from their initial survival mode to a model that releases the energy, creativity and motivation of their workforce. How can a sustainable post-Corona business model be developed?
How to Intentionally Foster Culture in Today’s Remote Work Environment
Learn why you need intentional culture that is values- and behaviors-based for a virtual and remote work environment.
Culture Continuity
How do you keep culture continuity when your whole workforce is at home?
The Astros Had a Culture Problem, Not a Cheating One
As I write this, the Houston Astros are fresh off of hiring a new manager.
Is Your Culture Creating Real Connection?
Human beings crave connection.
Bottom Line Social Media Metrics for the C-Suite
Two cups of coffee, a few clicks of the mouse and BAM! – analytics that’ll blow your boss’ socks off, complete with context, emphasis and emotion displayed so you don’t have to add, “you had to be there” to the end of your marketing report.
Ah, yes. If only it was that easy.
Your Culture Defines You, So You Should Define It First
In late 2018 we began having conversations around our focal point for 2019.