Every company has a culture, whether it’s intentional or not.
Bethany Andell talks with Laura Richardson, CEO of Frazer, about purpose. Laura talks about the unintentional culture of her grandfather’s company and explains how they unleash the potential of every employee at Frazer.
The Power Of Leaders Who Do What They Say
It is an absolute requirement to be the steward of your organization’s purpose and live out the values you claim.
Creative ways to learn and grow builds trust and employee engagement.
Bethany Andell is discussing values and purpose with Curtis Hite of IT services firm Improving. Curtis details success through involvement, a way to give recognition to employees going above and beyond. His is a point system that is getting amazing results.
Deliberate practice. How you turn core values into culture.
Savage Brands’ Bethany Andell continues her discussion with Curtis Hite of IT services firm Improving. Curtis explains what he and his stakeholders are doing to rebuild trust in the IT community.
Becoming a trusted company, and industry, comes from living strong core values
Savage Brands’ Bethany Andell interviews Curtis Hite of IT services firm Improving. Curtis is building his brand with a culture based on the teachings of Conscious Capitalism as he seeks to rebuild trust in the IT community.
Jackie Dryden featured on the “Recalculating for Small Business” Show
Listen to Jackie’s conversation on how companies build an authentic and sustainable organization and brand, on the Recalculating for Small Business show.
Love. Bravery. Play. Leadership Thoughts from the Conscious Capitalism Leadership Summit
These are just some of the moments that struck me last week when I attended my 4th annual Conscious Capitalism Leadership Summit:
Creative businesses love Process: Who knew?
For companies in transformation due to rapid growth, strategic transition or M&A activities or those in need of revitalization due to poor employee engagement or lackluster business performance, having a solid business ‘operating system’ in place will likely make the difference between success or failure — enjoying a return on investment or realizing sunk costs — on the work that must be done to reach a vision.
Share Your Brand’s Story to Connect with Stakeholders and Win Hearts
While the specifics of how you craft your company story will vary there are several fundamental elements of purposeful communication that cross all channels and media. Begin by getting your arms around your authentic story, matching your narrative with your image, and then following through with flawless execution.
Seven Stages to Brand Advocacy
While most companies want tribal brand loyalty, many are unclear about how to create raving fans that believe in and support a company’s Purpose. Creating advocacy is a journey—belief and trust can’t be built overnight.